Since 2017
Role: Founder / Executive Producer
NOT 97 is an independent music discovery platform producing original content across mediums from podcasts, to documentaries, to live studio sessions, artists interviews, social media content, events, print zines, merch, and more. NOT 97 is well respected as a global tastemaker, trusted media platforms, & creative production house. Over the course of 10 Seasons NOT 97 built a passional global community, amassing over 1 million podcast downloads and 10 million+ views across platforms.
NOT 97 has partnered with Noah, Only NY, Focusrite, Foot Locker, Tidal, Master & Dynamics, Amuse.io, The Orchard, and more. NOT 97 has worked with Def Jam, RCA, Republic, Columbia, UMG, Secretly Group, Beggars Group, EQT, TDE, LVRN, AWAL, and more.
Featured artists include: SiR, Duckwrth, Lolo Zoaï, Jordan Ward, Alex Vaughn, Kari Faux, Erick The Architect, and more.
On The Road
Role: Creator, Host, & Executive Producer
NOT 97’s latest mini-documentary series documenting artist’s on tour, from the moment they show up to the venue to the moment they hit the stage. We go behind the scenes, telling an artist’s own story by following their creative process on the day of a show.
Studio Sessions
Role: Creator, Curator & Executive Producer
Intimate live performance series to accompany artist interviews. Produced with a small team in-studio and on-site, Studio Sessions offers an alternative outlet for artists beyond Colors, NPR Tiny Desk, or On The Radar, setting ourselves apart by producing one-of-one edits, dramatic lighting decisions, and creative direction.
Artist Interviews
Role: Creator, Booking, Host, Executive Producer
Over 10 seasons, NOT 97 has interviewed over 100 rising and established artists. Hosting every episode, I work to creating opportunity for artists to tell their own stories, be authentic, and dive deeper into who they are as an artists, and what they are working to say with their art.